Best Pets is a local animal adoption that is run by volunteers. They needed a full brand identity package, UX research, as well as website digital, and print design.
SOLUTION
Their target audience is broad - all ages and economic status. My goal was to develop a lighthearted, personable brand identity with a logo that was warm and friendly. Using bright colors and of course, a heart for the nose.
I am also developing other icons (cat, bird, etc.) and working with their developer on the design of the website.